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The Complete Idiot's Guide to LinkedIn: Develop Your Business or Career with the Preeminent Professional Network by [Susan Gunelius]

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Susan Gunelius

The Complete Idiot's Guide to LinkedIn: Develop Your Business or Career with the Preeminent Professional Network Kindle Edition

by Susan Gunelius (Author) Format: Kindle Edition

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Develop your business or career with the pre-eminent professional network

Most people who are new to LinkedIn don't intuitively recognize the potential of the site when it comes to promoting a business, finding a job/project (or being found for one), or raising money for a business venture. The Complete Idiot's Guide to LinkedIn goes beyond the usual "how to set up and account" and "create a profile" to help readers become LinkedIn superusers and get the most out of the website based on their individual goals. The book provides new users with clear and detailed guidance on:

·Filling out the various parts of the LinkedIn profile, customizing it to meet specific professional goals.
·The right and wrongs ways of doing things on LinkedIn-especially helpful to those used to Facebook.
·Finding the right people, making the right introductions, and growing and managing networks.
·Finding and communicating with LinkedIn Groups to help achieve individual business goals.
·Specific suggestions for using LinkedIn to find a job, market a business, raise capital, and increase sales.

Print length

320 pages
Language

English
Publisher

Alpha
Publication date

3 April 2012
File size

9264 KB
Page Flip

Enabled
Word Wise

Not Enabled
Enhanced typesetting

Enabled
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Product description

About the Author

Susan Gunelius is President and CEO of KeySplash Creative, Inc., a marketing communications provider offering content marketing, branding, copywriting and social media marketing services. Susan is a featured columnist for Entrepreneur.com and Forbes.com, and her marketing-related articles have appeared on websites such as MSNBC.com, FoxBusiness.com, WashingtonPost.com, and BusinessWeek.com. --This text refers to an out of print or unavailable edition of this title.

Product details

ASIN ‏ : ‎ B00AR199VS
Publisher ‏ : ‎ Alpha (3 April 2012)
Language ‏ : ‎ English
File size ‏ : ‎ 9264 KB
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Not Enabled
Print length ‏ : ‎ 320 pages

Best Sellers Rank: 1,177,196 in Kindle Store (See Top 100 in Kindle Store)
- 500 in Social Media for Business
- 871 in Social Media (Books)
- 1,293 in Business Communication (Kindle Store)

Customer Reviews:
7 ratings

About the author

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Susan Gunelius

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Susan Gunelius is President and CEO of KeySplash Creative, Inc., a marketing communications provider offering content marketing, branding, copywriting, social media marketing services. Her clients include Citibank, Cox Communications, About.com, and a variety of large and small organizations around the world.

With over 20 years of marketing, branding, and copywriting experience, Susan is a seasoned corporate professional having spent much or her career developing and executing marketing programs for global and national organizations, including divisions of AT&T and HSBC.

Susan is the author of 10 books about marketing, branding, social media, and technology, and several of Susan's books (which have been translated into multiple languages) are used in university classrooms. As a professional speaker, Susan lectures professionals and students across the globe about marketing, social media, branding and more. She has also been interviewed by a wide variety of television, radio, print, and online media organizations about marketing-related topics.

Susan is a featured columnist for Entrepreneur.com and Forbes.com, and her marketing-related articles have appeared on websites such as MSNBC.com, BusinessWeek.com, and many more. She also owns an award-winning blog for business women, WomenOnBusiness.com.

SUSAN GUNELIUS' WEBSITES, BLOGS AND PROFILES:

www.KeySplashCreative.com

www.WomenOnBusiness.com

Twitter: www.twitter.com/susangunelius

Facebook: www.facebook.com/keysplashcreative or www.facebook.com/womenonbusiness

Connect with me on LinkedIn: www.linkedin.com/in/susangunelius

Customer reviews

5 star		34%
4 star		19%
3 star 0% (0%)		0%
2 star		18%
1 star		29%

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A. Sylvester

Four Stars

Reviewed in the United Kingdom on 30 August 2015

Verified Purchase

Jason McDonald

Not the Best LinkedIn Book, by a Long Shot

Reviewed in the United States on 8 May 2013

Verified Purchase

I recently read three books on LinkedIn to brush up my LinkedIn skills for a few corporate clients. As I teach social media marketing, I feel you can never 'stop learning.'

Of the three LinkedIn books reviewed, this one is the worst of the bunch. It doesn't have strong technical details, especially screenshots like Scott's book, for example, nor does it have many insider tips and secrets like von Rosen's book. So it's neither fish nor fowl, in my view. And like the other two books it is lacking in the 'strategy' part of LinkedIn. All of these books assume -

* That you know LinkedIn is definitely for you (vs. say Facebook or Google+).
* That you know why you are on LinkedIn and have a strategic plan.

Click on my Amazon profile for the other two books, I reviewed. Or just Google 'Jason McDonald' to find me and my blog. Happy to help.

One person found this helpful

Ginacy

The Complete Idiot's Guide to LinkedIN

Reviewed in the United States on 8 April 2014

Verified Purchase

I ordered a bunch books for the first time from Amazon-used books. I didn't know what to expect, I usu. order only new books. But I was pleasantly surprised! This book was like brand new!! I am excited about my new found discovery!! five stars for sure!

n mackler

DO NOT BUY THIS BOOK !

Reviewed in the United States on 16 May 2018

Verified Purchase

It didn't come across as well as most The COMPLETE IDIOT'S GUIDE & was little to no help at all. Very , very disappointed!

ROBERT J. GUERRIERO and Kris Sierra

Disappointing

Reviewed in the United States on 22 April 2014

Verified Purchase

A little better than Sams but still out of date and disappointing. The lesson is don't buy print books covering web subjects.

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The Complete Idiot's Guide to LinkedIn: Develop Your Business or Career with the Preeminent Professional Network Kindle Edition

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About the author

Susan Gunelius

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