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Not worth 1 star but that is the minimum I can give it. Very poorly written 'essay'. The inside cover states that the editing was done by Cynthia and Chris, who clearly are not editors by profession, and the fact that they appear in the dedications leaves me to suspect that they were simply a couple of friends who were doing the author a favour. The 'book' has not even been spell-checked. Avoid, avoid, avoid.
This is another poor example of someone using a strong title (it's not all about me) to sell what is effectively a pamphlet, small format 96 pages as a book for an extortionate price of over £5 - amazon really need to take some responsibility for printing and selling this type of product - some of the content is ok, but a lot of repetition. Avoid unless you have money to burn..
To be popular lie, patronize, go with the flow, follow the mainstream, and avoid people who don't. There I just saved you from having to read this steaming pile of everything that's wrong with society.
Terrible book. This author brags about manipulating people into revealing things about their personal lives and allowing him to "even" take pictures of them! He calls these con artist- like conversations "gifts" to the person being manipulated and talks about his great relationships with others. Of course he also admits that he doesn't really have much interest in people's stories. This guy worked for the Feds! Book could be straight out of a cult manual like Hubbard's Scientology "training." Stay away! Gave me nightmares!
Poorly edited with several grammatical and consistency errors (Gail is Gale half the time in the book). Very self serving, it may not be all about me but it sure seems to be all about him. Some good practical tips, but generally not worth the money.
I was expecting some genuine insights from an expert in the field - what I got were a few mildly interesting ideas mixed with long winded, self-centered, and ultimately not very insightful anecdotes. The author mentions Dale Carnegie's How to win friends and influence people many times, as he should, since many of his insights and observations have been more eloquently argued there. If you find yourself completely unable to interact with people, this book may give you some helpful hints to get started (smile! listen to them!), but for anyone even vaguely familiar with the topic, or with a modest amount of social skills, this book is a waste of time. The author does not strengthen his case by repeatedly citing evolutionary biology as an explanation for his strategies without providing any relevant links to actual research that supports his case.