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Full coverage; not a true demi, as it claims to be. It's got structured cups which are practically stiff; not in a bad way, but intentional in that their shape is pointy pyramid-like which angle up an upward direction. Some women like and seek this look, so it's a matter of preference. Despite preferential drawbacks, it is a comfortable bra. I'm a 36D and the cups left too much unfilled room on me in their upper half, so am returning.
Love this bra! I purchased this bra along with another in the same price range. This is my favorite. The material is super soft and is so comfortable. It is a very supportive bra with some extra padding. Gives a nice lift without looking fake.