These are the best quality cables I have ever used for such a great price. When you first take it out of the packaging, you feel the excellent quality of all the parts. When you plug it in at both ends, it grabs firmly. I have purchased the 2m and 3m and used the frequently to charge all my devices. The braiding is thick and durable, I never get any kinks or twists. More importantly, the plug ends are very durable. I use it in bed and bend them over 90 degrees and it stays in tact. Unlike other cables I've used before, these definitely last the test of time.