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What happens when you eat an apple? The answer is vastly more complex than you imagine.
Every apple contains thousands of antioxidants whose names, beyond a few like vitamin C, are unfamiliar to us, and each of these powerful chemicals has the potential to play an important role in supporting our health. They impact thousands upon thousands of metabolic reactions inside the human body. But calculating the specific influence of each of these chemicals isn’t nearly sufficient to explain the effect of the apple as a whole. Because almost every chemical can affect every other chemical, there is an almost infinite number of possible biological consequences.
And that’s just from an apple.
Nutritional science, long stuck in a reductionist mindset, is at the cusp of a revolution. The traditional gold standard” of nutrition research has been to study one chemical at a time in an attempt to determine its particular impact on the human body. These sorts of studies are helpful to food companies trying to prove there is a chemical in milk or pre-packaged dinners that is good” for us, but they provide little insight into the complexity of what actually happens in our bodies or how those chemicals contribute to our health.
In The China Study, T. Colin Campbell (alongside his son, Thomas M. Campbell) revolutionized the way we think about our food with the evidence that a whole food, plant-based diet is the healthiest way to eat. Now, in Whole, he explains the science behind that evidence, the ways our current scientific paradigm ignores the fascinating complexity of the human body, and why, if we have such overwhelming evidence that everything we think we know about nutrition is wrong, our eating habits haven’t changed.
Whole is an eye-opening, paradigm-changing journey through cutting-edge thinking on nutrition, a scientific tour de force with powerful implications for our health and for our world.
If you’re constantly tired, bloated, constipated, achy, sluggish, depressed, or anxious...
If you’re diabetic or pre-diabetic...
If your doctor keeps warning you about the risk of cancer, heart disease, or other lifestyle- reversible calamity...
If you’re constantly worried about your blood pressure, weight, insomnia, eating habits...
But you still find it next to impossible to stick to a healthy diet, exercise, and lifestyle plan...
Then you might be going about things the wrong way.
Let’s face it - despite a flood of information and advice, we’re getting sicker and fatter all the time. That’s because the vast majority of “conventional” advice is outdated, wrong-headed, and just plain ineffective.
Within this storm of bad news and bad advice, there’s a growing tribe of outliers who have managed to lose hundreds of pounds, reverse “impossible to cure” diseases, and even - to their own shock and delight - become fit and high-performing athletes.
Their stories don’t get a lot of media attention, because they aren’t selling anything. No pills, powders, or potions. No expensive workout gadgets. No late night informercial magic formulas.
They simply rediscovered some basic, natural truths about the human animal. What we’re designed to eat. How we’re designed to move. And how we’re meant to think and feel.
When we get away from our natural heritage, we suffer. When we return to it, we thrive.
Read Sick To Fit to discover how Josh LaJaunie went from a 420-pound food addict to the cover of Runner’s World magazine, as well as live appearances on Good Morning America and The Today Show.
Discover the simple secrets for a healthy life that have transformed dozens of members of the Missing Chins Run Club and clients of WellStart Health from sick and sad to fit and fulfilled.
In Sick To Fit, you’ll learn:
• the one food rule that banishes confusion, eliminates the need to count calories or restrict portion size, and makes you impervious to the marketing and clickbait BS perpetrated by the food industry
• how to honor your culture and heritage without suffering from the diseases that are killing your people (coming from the Bayou of South Louisiana, Josh knows a thing or two about being a foodie)
• how to use social and family pressure to get stronger and more committed
• how to prevent self-sabotage after initial success
• how to start exercising safely if you’re overweight (by 20 or 200 pounds)
• the four-question FAST Assessment (the “Swiss Army Knife” of sustainable behavior change)
• how to master life’s stressors so they don’t turn into binges
• how to never “fall off the wagon” again - even if you’ve failed at dozens of diets before
• and much more...
Written with behavioral health expert Howard Jacobson, PhD, Sick To Fit combines Josh’s journey with cutting edge nutritional, exercise, neurological, and habit science.
Sick To Fit is your roadmap to better health and a more joyful life.
“Sick To Fit is a captivating, inspiring and practical story of an epic transformation. And don’t be deceived by how entertaining this page-turner of a book is. What you’re about to have fun reading is scientifically proven, and it just might change your life.
Bread is bad for you. Fat doesn’t matter. Carbs are the real reason you can’t lose weight.
The low-carb universe Dr. Atkins brought into being continues to expand. Low-carb diets, from South Beach to the Zone and beyond, are still the go-to method for weight-loss for millions. These diets’ marketing may differ, but they all share two crucial components: the condemnation of carbs” and an emphasis on meat and fat for calories. Even the latest diet trend, the Paleo diet, isdespite its increased focus on (some) whole foodsjust another variation on the same carbohydrate fears.
In The Low-Carb Fraud, longtime leader in the nutritional science field T. Colin Campbell (author of The China Study and Whole) outlines where (and how) the low-carb proponents get it wrong: where the belief that carbohydrates are bad came from, and why it persists despite all the evidence to the contrary. The foods we misleadingly refer to as carbs” aren’t all created equaland treating them that way has major consequences for our nutritional well-being.
If you’re considering a low-carb diet, read this e-book first. It will change the way you think about what you eatand how you should be eating, to lose weight and optimize your health, now and for the long term.
An acclaimed surgeon specializing in weight loss delivers a paradigm-shifting examination of the diet and health industry’s focus on protein, explaining why it is detrimental to our health, and can prevent us from losing weight.
Whether you are seeing a doctor, nutritionist, or a trainer, all of them advise to eat more protein. Foods, drinks, and supplements are loaded with extra protein. Many people use protein for weight control, to gain or lose pounds, while others believe it gives them more energy and is essential for a longer, healthier life. Now, Dr. Garth Davis, an expert in weight loss asks, “Is all this protein making us healthier?”
The answer, he emphatically argues, is NO. Too much protein is actually making us sick, fat, and tired, according to Dr. Davis. If you are getting adequate calories in your diet, there is no such thing as protein deficiency. The healthiest countries in the world eat far less protein than we do and yet we have an entire nation on a protein binge getting sicker by the day.
As a surgeon treating obese patients, Dr. Davis was frustrated by the ever-increasing number of sick and overweight patients, but it wasn't until his own health scare that he realized he could do something about it. Combining cutting-edge research, with his hands-on patient experience and his years dedicated to analyzing studies of the world’s longest-lived populations, this explosive, groundbreaking book reveals the truth about the dangers of protein and shares a proven approach to weight loss, health, and longevity.
If you’ve ever wanted to make the plant-based switch but felt overwhelmed about where to start, we have good news: you don’t have to do it alone. The Plant-Based Journey provides the support you need every step of the way to make your transition into eating plant-based a fun and (ful)filling experience!
Award-winning teacher, transition strategist, fitness expert and dietary coach Lani Muelrath has been on her own plant-based journey for more than 40 years and has helped thousands of clients lose weight and live more healthy and plant-filled lives. Here, she brings that experience to you, backed by scientific evidence. In this comprehensive, foolproof, and accessible five-step guide, Muelrath will empower you as you make your own dietary transition:
Step 1: Awakening: Discover your why” for eating plant-based
Step 2: Scout: Assemble what you need for plant-based eating basics
Step 3: Rookie: Increase the presence of plant foods on your plate with specific strategies and systems
Step 4: Rockstar: Take your newfound plant-based eating success on the road and to social and family situations
Step 5: Champion: Sharpen your skills for long-term plant-based living success
In addition, in The Plant-Based Journey, Muelrath explains how exercise and your mindset support dietary change, and she also shares more than 20 recipes along with meal plan templates and ready-in-minutes meals that will have you pulling together delicious and satisfying meals with ease.
Whether you’re a plant-based newbie looking to shed pounds or a seasoned vegan in search of fresh inspiration and navigational skills, The Plant-Based Journey is your essential, definitive guidefor a healthier, trimmer you.
- AdWords lets every business-from eBay PowerSellers to Fortune 500 companies-create targeted, cost-efficient advertising campaigns on the Web, and accounts for the bulk of Google's $6 billion in annual revenues
- This all-new guide helps advertisers get a handle on AdWords complexities and nuances, adopt AdWords best practices, and turn clicks into ka-ching!
- Topics covered include conducting quick and cheap market research, crafting a message that cuts through the clutter, choosing AdWords settings, bidding on keywords, setting a maximum daily spend, improving the Web page that an ad points to, testing strategies, tracking results, and using Web analytics tools
- Includes an exclusive offer from Google-AdWords credits equivalent to the price of the book-plus a companion Web site with up-to-the-minute AdWords tips and tricks, narrated video walkthroughs, and free trials of the author's software