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About Charlie White
Author of Bloggers Boot Camp, Charlie White has worked in media for 39 years. He writes books and articles about tech, Internet, coolness and inexplicable peculiarities.
Over the past decade, he's been Senior Editor of Mashable, Deputy Editor at NBC Universal's DVICE, Senior Associate Editor for gadget site Gizmodo and Executive Producer of Digital Media Net. Since 1994, he's written more than 9,000 articles for websites and magazines such as Wired, Maximum PC and Popular Science.
In a previous life Charlie spent 30 years as an Emmy award-winning television producer/director, directing five national TV series for public television. His personal interests include writing books, watching good movies and hanging out with the book club at burger joints.
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Anyone can build a blog. It’s quite easy. The difficult part is keeping it relevant, technically sound, and popular. Bloggers Boot Camp shows you how to blog for success. It teaches you how to find a niche, find your unique voice, and how to hold a conversation with an audience. It provides information on all the right tools for the blog, and it offers best ways to promote your blog and content for maximum success and a profitable life.
Though rules in creating compelling content haven’t really changed, ways in which the world blogs has since the last edition. The authors have learned a lot about social media since writing the previous edition’s manuscript. They understand and know how social media can make or break a blog. Microblogging is a new trend brought on by the wide utilization of social media. To that same end, networking with other bloggers and content creators on the web is another form of building one’s blog and one’s reputation as a writer.