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About Brittany Hennessy
Brittany Hennessy (@mrsbrittanyhennessy on Instagram) is the best-selling author of “INFLUENCER: Building Your Personal Brand In The Age Of Social Media” and the Co-Founder of Carbon August, an influencer education company.
A former nightlife blogger and brand ambassador, Brittany was the first head of influencer marketing at Hearst Magazines Digital Media where she booked influencers in fashion, beauty and lifestyle campaigns for Seventeen, Cosmopolitan, Elle, Marie Claire, Harper's Bazaar, Esquire, Women's Health, Men's Health, Redbook, Good Housekeeping, and more.
She now creates resources for influencers looking to build their brands and businesses including newsletters, interview series, coaching, courses workshops, and conferences.
Brittany is a member of the Real-Time Academy of Short Form Arts and Sciences where she judges the annual Shorty Awards and the Shorty Social Good Awards She was a judge of the 2019 Influencer Marketing Awards and was named to Talking Influence’s 2018 Top Industry Player list.
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Do you enjoy the internet and the products and services it offers?
Do you have an expertise or passion that you want to make into a career or additional revenue stream?
Do you want to be the boss of you?
The job market and the workplace are forever changed. Countless people need and want to redefine work. Whether due to unemployment or financial instability, or a desire for more independence and flexibility, starting your own business is an increasingly practical option—and it’s never been easier to make money outside the traditional workplace. You don’t even need to be an influencer or content creator. You do need an interest or talent that you want to formally monetize online with a personal brand.
From selling secondhand items on Ebay or original pieces on Etsy, to offering virtual courses and coaching—or, of course, embracing the influencer lifestyle—there are many ways to build revenue through a digital presence. In this invaluable book, expert Brittany Hennessy guides you every step of the way and answers key questions, including:
*How do I begin to make my side hustle a full-blown career?
*How do I find investors?
*What is an LLC, and how do I register for one?
*What about creating a website?
*What’s the deal with trademarks?
. . . and much more, whether you’re a young person just starting out or an older adult looking to scale down your hours but not your lifestyle, a corporate employee or working parent seeking a new path, Founder will help you create room for what matters to you most—all while still earning enough to build a financially secure life.